2024’s
BFCM guide

Checkout to Delivery tips  for thriving this holiday season

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Learn from the experience of
expert operators and agencies

"Stay agile—monitor performance closely and be ready to adapt in real-time. Prioritize customer experience; a seamless, personalized journey will turn one-time shoppers into loyal customers."

Jess Cervellon

CX Expert, Open Late Collective

"Make sure you’re the signal in the noise. Keep both the messaging and the offer simple and straightforward. Make sure your offer is compelling to both new and returning customers."

Eli Weiss

VP Retention Advocacy, Yotpo

"Lean into organic social content on platforms like TikTok and Instagram to boost visibility. Ensure your promotions are clear and compelling across all channels."

Nik Sharma

CEO, Sharma Brands